Wink
Food & Beverage
Élan Noir
Beauty / Fragrance
- Year
- 2026
- Client
- Ella Isabelle
- Timeframe
- 4 weeks
- Design
- Victor Abayomi
The Context
ÉLAN NOIR is a contemporary niche fragrance house built around the idea of quiet confidence and lasting presence.
Project year — 2026
The Solution
I developed the brand identity and packaging system from the ground up, translating the concept of “The Art of Being Remembered” into a refined visual language across typography, color, packaging, and brand applications.
The identity combines Givena typography, deep nocturnal tones, restrained champagne accents, and tactile packaging to create a fragrance brand that feels sophisticated, sensual, and timeless.
- Brand Identity
- Packaging Design
- Visual Identity
- Art Direction
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