Élan Noir
Beauty / Fragrance
Quiet Hollow
Home Fragrance
- Year
- 2026
- Design
- Victor Abayomi
The Context
The candle market is saturated with brands that signal premium through the same visual language: cream and sage palettes, lowercase serif logotypes, botanical illustrations, kraft paper.
Quiet Hollow needed new signals — a visual language that feels considered and elevated without borrowing the category's worn vocabulary.
Project year — 2026
The Solution
The packaging was built around negative space and typographic restraint. Product name, scent notes, and volume are rendered in a precise typographic hierarchy with nothing added that doesn't earn its place.
A restrained system of sophisticated neutrals carries one differentiated accent per variant, with uncoated soft-touch label stock and a debossed logotype specified from the start.
“Packaging for a brand you'd keep on your shelf long after the candle is gone.”
- Packaging Design
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